Can A Web Design Company Help A Site's Loading Speed?

By Arthur Williams


Did you know that approximately half of all website visitors will click away if a site takes longer than 3 seconds to load? This speaks volumes about the importance of website speed, which a number of website development companies across the board work to improve. How can such an endeavor be carried so that the utmost engagement is seen? For those that would like to learn more about this subject, please read on.

One of the ways to help a site's loading speed is by removing Flash from the equation. While this might be a great tool for animation, for instance, it's not exactly the most useful when it comes to making a site run better. In fact, this is one of the many areas a web design company will be focused on when optimizing a site. Of course, Flash is just one of many pieces of the larger puzzle that companies like Lounge Lizard can focus on.

What about images, which can collectively cause a website to load slower than it should? Even though these can prove useful in certain situations, such as the creation of a portfolio for a photographer, they're less useful in other situations. For the vast majority of web designers, it's more important to use text in order to convey ideas and provide information. This will provide value and, just as importantly, help sites load smoother.

If you plan on using images, it's recommended that you optimize them. One of the ways to do this is by saving them as certain file types; JPEGs load fastest without sacrificing much in the way of visual quality. Furthermore, make sure that your images are appropriately resized so that they perfectly fit without your site having to resize them for you. When this is done, less bandwidth will be needed, resulting in faster speeds to boot.

The server where a website is located could make a difference, too. Depending on the server you use, it's possible that you will see positive changes by moving your site onto another. The opposite could be true as well, since this move could make things worse if you're not careful. If you're not confident about this move, there's nothing wrong with contacting your web designer. As a matter of fact, it's recommended that you do so regardless.




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